Defy Co.labs is an innovative family of real estate development-oriented companies founded in 2020, not just in defiance of the global COVID-19 pandemic, but in defiance of the real estate development status-quo. Leveraging its proprietary technology, the firm self-sources almost all of its own opportunities. Bringing together cross-domain knowledge from design, construction, planning, sales, technology, economics, relationship management, and other disciplines, it seeks to provide “communities of opportunity for all.” Stakeholders in real estate extend from Wall Street and Main Street to living room couches and kitchen bars. They include owners, tenants, contractors, investors, tradespeople, the environment, and even future generations which will inherit the world we build.
Defy Co.labs has set out on a mission to provide opportunity to ALL who have a communal interest in real estate.
Defy Technologies’ goal is to identify and solve some of real estate development’s most vexing challenges. The industry is saturated with highly-specialized teams focused on centuries-old real estate investment processes. Defy Tech brings together proprietary solutions and emerging technologies to innovate such processes.
From online brokerages to market data vendors, there are currently a plethora of prop-tech solutions seeking to automate and innovate the industry; however, very few strike at the heart of real estate development - land acquisitions and entitlement management. Thus the current focus of Defy Technologies is to re-think those two critical components, delivering true development-ready off-market opportunities.
Defy Land tackles the next step in the development process. With approximately 98.5% of properties existing off-market at any given time, Defy Land works hand-in-hand with Defy Technologies to manage and transact the opportunities it sources. Why a special focus on land, independent of improvements? Because of the fundamental derivations of land value:
scarcity ● immobility ● non-homogeneity ● indestructibility
Defy Design plays a crucial role in providing communities of opportunity, for both users of real estate and investors of real estate alike. Throughout the real estate lifecycle - from planning and design to management and disposition - the design process plays a critical role in exploring and capitalizing on the intersection of form and function.
Whether it’s consulting with cities on land use, identifying economical and environmentally sustainable finishes, or programming spaces for longest-term viability, Defy Design takes innovation and a collaborative design approach as its mandate.
Defy Development ties it all together. What are great technologies, great designs, or great opportunities without execution? Bringing together innovative forward-thinking with its vision-oriented project managers, Defy Development excels at providing opportunity for every stakeholder in the real estate lifecycle.
Each designer, each laborer, each project manager, each investor, each tenant, each planner, and each passer-by has claim on the services of a developer — therefore an infinite-minded mission and forward-looking vision are critical in a world of accelerating change.